Archive for June, 2011
Do you really need a wine expert?
I’ve been in the wine business for over 4 decades, travelled to just about every major wine region in the world , hosted hundreds of wine dinners and wine-related events, written numerous wine articles and founded Wine Insiders nearly 30 years ago. Additionally, I was voted the Wine Educator of the Year by my Midwest peers. I guess that kind of qualifies me as a wine expert.
Sure, I know the difference between Cabernet Sauvignon and Cabernet Franc, but is that what you want from me? I think what you really want is superb wine at an equally superb value. And that is what my company, Wine Insiders, delivers every month, year after year.
I’ve learned that the wine drinking public doesn’t want or need a lot of “wine mumbo-jumbo” - useless technical jargon. You won’t get that from me or anyone else at Wine Insiders. What you’ll get is great wine that won’t leave you with a financial hangover. Guaranteed!
Our primary mission is what I call “Wine Sleuthing.” We spend the majority of our time and effort locating and developing relationships with winemakers around the globe and tasting hundreds and hundreds of wines to discover those that fit our superb quality/ superb price parameters. And we’ve been at this for nearly three decades, servicing hundreds of thousands of Wine Insiders customers across the US.
You benefit from our strong relationships with our winemakers and winegrowers where we enjoy the exclusive “first pick” of their yearly output. These hard-working folks know that their wines will wind up on the appreciative tables of Wine Insiders’ members.
So, that’s my story. You needn’t call me a wine expert. “Wine Sleuth” is more accurate.
And please enjoy our wines, which we take great pleasure in discovering for you.
Kind regards,
John Davis, Founder & “Wine Sleuth”, Wine Insiders
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